A wake up call for PR professionals
Today, the entire attention of tech savvy public relations professionals is on social media. The reason is not hard to understand: the numbers are on […]
Public Relations
6 easy ways to craft a great press release
Do you know why most journalists look down upon a press release? It is because the press release talks about everything under the sun other […]
What is news embargo and why is it used
An embargo, also known as press embargo, is an agreement or request that a newspaper, news agency or television station refrain from reporting information until […]
What is a press release and who issues it
A press release is a statement issued by an individual, institution or organisation for distribution through media channels like newspapers, radio and television. The press […]