If you needed proof that India has missed the Internet bus, here is one more. The Indian youth does not make big announcements on Facebook or Twitter or e-mail. Instead, it prefers the mobile phone.
This finding was published this morning by The Hindustan Times which conducted as survey of Indian youth across 18 cities. The finding showed that 35.1% of the Indian youth aged between 18 to 25 years gets on to the mobile phone to communicate important information.
The SMS is the next popular device. It is used by 27.1 % of the Indian youngsters to communicate. The two modes add up to 62%, establishing that this generation of Indian youth can be called the mobile phone generation.
Interestingly, person to person communication is still alive, and 22.2% of the youth like to communicate important information personally.
The Facebook, which has emerged as India’s number one social media site, is used by 10.1% of the youth. E-mail surprisingly is not considered as so personal. Barely 3.6% use e-mail for major personal announcements. Twitter too is not too popular, with only 2.2% of the youth tweeting what matters to them.
The poll that was conducted by Mars in partnership with CNN-IBN can be accessed by clicking here.
